Revenue architecture
Making sales predictable through structure, clarity, and system design.
Most teams don’t have a sales problem, they have a system problem. When growth stalls, deals slip through the cracks, or forecasting becomes guesswork, it’s rarely about effort or talent.
It’s almost always the absence of a clear operating model. nymra helps founders and commercial leaders replace reactive growth with a repeatable, predictable revenue engine, built on structure, system design, and data-led decision-making.
If you want a sales function that scales smoothly, without relying on intuition, heroics, or luck, you’re in the right place.
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Why ambitious brands work with us
Companies usually come to us when:
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Growth is inconsistent and hard to forecast
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The founder or CEO is still heavily involved in closing deals
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CRM data is messy, incomplete, or unreliable
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Lead flow and qualification lack structure
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Pipeline stages mean different things across the team
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Outreach is sporadic, unprioritised, or unfocused
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There’s no clear ICP, scoring, or targeting logic
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Strategy changes faster than systems can support
These aren’t “sales problems.”
They’re architecture problems, and architecture is what we build.
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Our Approach: The nymra Growth Engine
A four-phase system built to turn fast, reactive growth into predictable, scalable performance.
1
Framework
We define your operating model, ICPs, buying committees, funnel design, qualification, scoring, bottlenecks, and KPIs. This is the blueprint your entire sales system will run on.
2
Systemisation
We turn your blueprint into a functioning engine. CRM architecture, automations, lead flow, data structure, reporting, and governance, built end-to-end.
3
Performance
We analyse pipeline velocity, conversion patterns, forecasting accuracy, and SLA adherence.This phase builds discipline, visibility, and momentum.
4
Sustain
We analyse pipeline velocity, conversion patterns, forecasting accuracy, and SLA adherence.This phase builds discipline, visibility, and momentum.
What We Build for You
Every engagement includes
100+ page commercial architecture
document
A full diagnostic and strategy blueprint covering your ICPs, funnel architecture, qualification logic, scoring models, messaging foundations, bottleneck analysis, and core KPIs. It’s a complete map of your commercial engine and the evidence behind every recommendation.
Actionable insights and a growth
roadmap
You receive clear, data-led recommendations on high-impact opportunities, bottleneck removal, messaging improvements, KPI targets, forecasting enhancements, and a structured 90-day execution plan.
Fully implemented sales system
inside your CRM
Your sales system is built end-to-end inside your CRM, workflows, automations, lead routing, lifecycle stages, reporting dashboards, handoff logic, data governance, and a structured pipeline. Everything works as one coherent system.
A predictable, repeatable revenue engine
You finish with a system-driven commercial function, clear targeting, refined messaging, structured qualification, accurate forecasting, and scalable processes that create long-term predictable growth.